Automated Direct Mail for Shopify Stores That Converts

Toucan connects directly to your Shopify store and sends physical mail automatically. Triggered by online behaviour, the right customers get sent the relevant mail, and you don't have to lift a finger.

Up to
55:1
ROI
Up to
12%
Response Rate
Integrations

Or talk to one of our experts on 01423 412990

The perks of integrating with your Shopify store

No Print Minimums


You choose where you start, the ROI speaks for itself

No Setup Fees


Setup seamlessly without the stress of lump sums

Integrate and Automate


Our intelligent tech does the heavy lifting

Free Artwork Setup


Have as much or as little control as you want with artwork

Shopify Direct Mail that works whilst you sleep

Toucan automates every step of the direct mail process after connecting with your Shopify Store.

You set the trigger, Toucan handles the rest. Postcards are personalised, printed, and mailed automatically based on live customer behaviour.

Cart Abandonment


Triggered by checkout drop-off

Browse Retargeting


Based on product views

Repeat Purchases


Timed re-orders made easy

Customer Win-back


Re-connect with inactive customers

See how Toucan has helped others

See how the Toucan Platform works

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Dashboard Homepage – Your Smart Starting Point

Welcome home! Get an instant overview of your campaigns, contacts, and orders - all from one friendly hub. The dashboard homepage is designed for clarity, so you can spot what needs attention, track your progress, and set your direction with just a glance. It’s data, but smarter (and much more fun to look at).

Key Features:
  • Quick-view performance cards
  • Track new contacts and orders as they roll in
  • Effortless navigation to every tool
  • Spot trends before they fly past
  • Always know what’s next, at a glance
Manage Campaigns – Confident Campaign Controls

Steer your campaigns with confidence. Review creative, set budgets, and turn on smart automations in a few clicks. Everything is designed so you stay in control, move fast, and deliver your best work every launch - minus the fuss.

Key Features:
  • Fast creative approval
  • Postage and spend tools front-and-centre
  • Plug in automations, no sweat
  • All-in-one command centre
  • Built for marketers who mean business
Campaign Variables – Personalisation Made Simple

Dial up relevance and spark action by fine-tuning every detail. With Toucan, you can edit, update, and personalise offers so every campaign feels tailored and timely. Instant triggers are a breeze to set up - because personalisation should work for you, not the other way around.

Key Features:
  • Easy offer and code management
  • Set up triggers that truly target
  • Set up triggers that truly target
  • Preview changes in real time
  • Effortless customisation, smart results
Integrations – Work Smarter, Connect Faster

Plug Toucan into the platforms you already use and love. From CRMs to analytics tools, our integrations make campaign management seamless. Sync your contacts, automate data flows, and keep your marketing perfectly in step - so you get more out of every connection.

Key Features:
  • Integrates with leading marketing tools
  • API and webhook support for deeper sync
  • API and webhook support for deeper sync
  • Keeps data clean and campaigns connected
  • Scale faster, stress less
Campaign Summary – See the Big Picture

All your campaign results, lined up and crystal clear. Instantly review delivery stats, thresholds, and schedules so you can celebrate wins and spot new opportunities. It’s not just a summary - it’s your campaign story, told with the highlights front and centre.

Key Features:
  • Snapshots of performance, spend and reach
  • Live stats for real-time feedback
  • Easy access to scheduling and threshold info
  • Uncover trends and next steps quickly
  • All your KPIs, united in one place
Orders Tracking – Always in the Loop

Every order. Every dispatch. Every update. Track what’s on the move, what’s been delivered, and what’s coming next, all in a few clicks. Designed to keep you proactive - so when the question comes, you already know the answer.

Key Features:
  • See the full journey, live
  • Status at-a-glance - nothing goes missing
  • Fast search and filter tools
  • Helps your team and customers stay informed
  • Reliable, transparent fulfilment
Manage Suppressions – Stay Trusted and Compliant

Uphold your reputation and respect your audience - manage suppression lists easily right here. Upload, update and monitor to be sure only the right people get your message. All done in moments, keeping your campaigns trusted and your data squeaky clean.

Key Features:
  • Drag-and-drop or quick add suppression lists
  • Intuitive bulk and single-user controls
  • Full visibility for compliance peace of mind
  • Customer-first communication
Dashboard – Real-Time Insights

Turn your numbers into action. See the latest campaign response, new contacts, orders, and more - all in real time. Toucan’s dashboard makes it easy to measure success, compare results, and share clear performance updates. You’re always up-to-date and ready to make your best next move.

Key Features:
  • Real-time metrics for campaign performance
  • Month-to-month comparisons
  • Interactive graphs for deeper insight
  • Instant access to what matters most
  • Dashboards that spark action, not guesswork

Get in touch with a Toucan

Ready to Transform your marketing?

Keep up with competitors and reach ROIs no other marketing channel can.

Toucan is beating all our other marketing channels

Libby Hart, Founder of Libby London

Trusted by many including

Sans Matin Libby London Brook Taverner

See how Toucan's automated direct mail tool can boost your Shopify store's ROI

Enter your business metrics

Lost revenue

Campaign investment

Email
Email & DM

Recovered revenue

Email
Email & DM

Monthly ROI

Email & DM

Ready to try Automated Direct Mail with no set up fees or minimum volumes?

Frequently Asked Questions

How does mail integrate with my Shopify store?

You can connect your Shopify store in just a few clicks. Once it's set up, you can trigger Shopify direct mail automatically based on customer actions like abandoned checkouts, recent purchases, or lapse mail. Mail automatically lands at the customer's door. No manual steps needed.

What kind of direct mail can I send?

Send beautifully printed postcards, thank you notes, reactivation offers, seasonal campaigns, and more. You can start with our templates or upload your own creative. Everything is tailored to your Shopify store and ready to go with our Shopify direct mail integration.

Is there a minimum order or a long-term commitment?

Not at all. No. You start with as many or as few as you like. There are no minimums, no contracts, and no minimum volumes. Start when you're ready and scale as you grow.

Can I track campaign performance?

Yes. You'll get clear insights into each campaign, including delivery status, response rates, and return on investment. You can also track reorders and engagement directly in your Shopify dashboard.

Can I personalise the mail I send?

Definitely. Every mail piece can include personalised details like your customer's first name, the product they ordered, or a unique discount code. It feels thoughtful and human at every touchpoint.

How long does it take to deliver?

On average, direct mail through Shopify arrives within four to five working days. That little delay works in your favour, as it gives your message space to land at the right time, when the inbox noise has faded and attention is free.

Is it GDPR compliant?

Yes. We take data protection seriously, including GDPR. You'll only send mail to customers who have made a purchase or opted in, and all data is handled securely.

Can I use direct mail for abandoned carts?

Absolutely. One of the most popular triggers with Shopify stores. With over 70% of all carts abandoned, it's a real money maker. Set up a trigger, choose your message, and we'll handle the rest. Your customer gets a tangible reminder that feels personal, not a generic email.

Is this more expensive than digital ads?

It's where cost per message can sit with response rates often on the floor, it can end up costing more to buy the click. Direct mail cuts through the noise, especially when used in tandem with your existing Shopify marketing channels.

Can I send mail to customers outside the UK?

For the moment, we only support UK delivery. If you're based elsewhere or want to explore future options, feel free to get in touch so we're ready when availability opens up.

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